Transitions® GEN S™, Ultra Dynamic Lenses
Available now by lens manufacturer TOG USA
THE NEW STANDARD
In Everyday Lens
Transitions® GEN S™ lenses are the fastest darkening lenses1 in the clear to dark photochromic category. Indoors, they stay fully clear, but outdoors, they darken in seconds². Highly sensitive to light, these lenses achieve category three darkness in just 25 seconds³ and return to clear in less than two minutes⁴. They also feature improved durability and lasting performance⁵.
- Ultra Responsive to light
- Transitions® Gen S™ lenses adapt more quickly to changing light conditions, ensuring faster transitions for the wearer1.
- Improved clarity
- With Transitions® GEN S™, lenses are clearer indoors and darker outdoors, offering optimal vision in any environment2.
- Blue-violet light protection
- Transitions® GEN S™ lenses reduce eye strain and enhance long-term eye health and filters up to 32% of blue-violet light indoors and up to 85% outdoors6.
Producers of Transitions® GEN S™ lenses
TOG USA is a leading manufacturer of Transitions® lenses. As a subsidiary of Thai Optical Group, we are proud of our strong affiliation with Transitions®, enabling us to develop their latest lens in the market – Transitions® GEN S™. As a trusted name in the optical industry, TOG USA is an independent lens producer with more than 70 years of experience. Our cutting-edge production facilities are supplied with the latest technologies to efficiently produce Transitions® lenses, known for their extraordinary capabilities of adapting to changing lighting situations.
SPECTACULAR
color palette
Supplied by TOG USA, Transitions® GEN S™ lenses come in grey and brown. All colors have been optimized to stay true to their tones, delivering vibrant hues in any lighting. Fully clear indoors and beautifully tinted outdoors, Transitions® GEN S™ offers endless possibilities to match and enhance any style.
Features of the Transitions® GEN S™: Ultra Dynamic Lenses7
#1 Ultra-Responsive to light8
Transitions® GEN S™ achieves full clarity indoors and darkens in seconds20 outdoors. It is ultra-responsive to light8, reaching category three levels of darkness20 in less than 30 seconds and fades back in around two minutes4. The GEN S™ also has improved long-lasting photochromic performance vs Transitions® GEN 8™23.
#2 Effortless Vision Experience
Transitions® GEN S™ offers better visual performance and faster10, to ensure a continuous visual experience in harmony with varied and changing light environments. Thanks to its responsiveness to light, it provides a 39% faster vision recovery from intense bright lights vs clear lenses25.
HD Vision at the Speed of your life
LOVED by wearers
Transitions® GEN S™ delivers enhanced vision quality, faster9 to ensure a seamless visual experience in changing light conditions. With its light-responsive design, it offers 39% faster recovery from intense bright lights10 compared to clear lenses.
Why are Transitions® Lenses Popular?
Transitions® lenses allow the right amount of light into the eyes by adapting to the varying levels of darkness caused by changing light conditions, whether it’s indoors or outdoors. Customers can now effortlessly transition between environments and activities without taking off or changing their eyeglasses thanks to this feature.
With Transitions® lenses, users can better adjust to light contrast, lessen eye strain, and manage light levels. TOG USA is pleased to manufacture the Transitions® GEN S™, one of the latest products in the brand with superior photochromatic properties. Our close partnership with Transitions® allows us to manufacture the GEN S™ lenses together with the entire line of Transitions® products. Additionally, we can customize the lenses to fit almost any frame and with any prescription index.
- Clear indoors with a hint of protective tint
- Best blue light protection indoors11
- The darkest in hot temperatures 12
- The darkest in the car13
- Best for wearers who are very light sensitive or frequently exposed to bright light.
- Available in gray, brown, graphite green.
In the clear to dark photochromic category
- Achieves up to 90% polarization efficiency14
- Blocks 100% UV
- Best blue light protection indoors15
- Activates in the car16
- New dimension of vision experience:17
- Sharper vision
- Larger view
- Vivid colors
Contact us to learn more about offering these lenses to your customers →
Your dependable partner for Transitions® lenses
TOG USA is an authorized Transitions® Optical Ltd. partner, specializing in the distribution of optical eyewear throughout the country. We can manufacture and distribute the newest Transitions® items thanks to this strategic alliance.
We provide our customers with this outstanding lens brand in every color, style, and model. All our lenses are produced using TOG’s cutting-edge technology and are distributed all over the country via our large distribution network.
Transitions® GEN S™: Manufactured With Precision at TOG USA
Partner with Thai Optical Group (TOG) to gain access to the finest optical lenses, supplied by a team of trusted professionals dedicated to your business expansion. The Transitions® GEN S™ lens is purpose-built to suit your business goals, whether it’s differentiating your product line, delivering innovative solutions, or strengthening your brand’s reputation.
As a certified Transitions® lenses partner, we enable optical companies to provide their clients with state-of-the-art, light-adaptive technology. Additionally, TOG provides completed RX solutions, monitoring everything from selecting, packaging, and distributing to handling frames and fixing any necessary optical lenses.
Why Choose TOG USA?
At TOG USA, your satisfaction is our priority. Here’s why we’re the trusted partner for optical businesses nationwide:
- Ingenuity: Constantly upgrading our products to satisfy customer demands.
- Cost-Efficient: Offering affordable prices without affecting the quality of our products.
- Dependability: We can guarantee prompt delivery across the country thanks to our extensive distribution network and warehouse near St. Louis.
- Reliability: Our technical support staff is always here to help you understand and benefit from Transitions® Gen S™ and other coatings and products.
Expand Your Product Range with
Transitions® GEN S™ at TOG USA
Get in touch with our team to learn more about our manufacturing capabilities.
Frequently Asked Questions
What are Transitions® lenses?
Transitions® lenses are also known as photochromic lenses, light-adaptive lenses, or variable tint lenses. These lenses adapt to varying light conditions, providing significant convenience and comfort to the wearer. Transition lenses are eyeglasses that are designed to be clear for indoor use and automatically darken when exposed to sunlight or UV light.
What are the Benefits of Transitions® lenses?
- Seamless Light Adaptation
- Automatically adapts to various light levels, minimizing glare and strain caused on the eyes.
- Protection from UV light
- Transitions® lenses offer 100% protection from UV rays, so the wearer’s eyes are protected at all times.
- Blue-violet light filtration
- Transitions® lenses filter 20% of blue-violet light within 380 nm and 460 nm indoors.
- Fashionable and Practical
- Offered in a variety of colors to suit various frames and ways of life.
- Superior Toughness
- Developed to function effectively in harsh settings without sacrificing style.
¹For grey lenses in the clear to dark (category 3) photochromic category. Transitions® GEN S™ lenses fade back faster to 70% transmission while achieving less than 14% transmission when activated at @ 23°C.
²For polycarbonate & CR39 lenses across colours achieving 18% transmission at 23°C.
³For grey polycarbonate & CR39 lenses achieving 18% transmission @ 23°C.
⁴For grey polycarbonate & CR39 lenses with a premium anti-reflective coating fading back to 70% transmission @ 23°C.
⁵Wearers Test conducted by an external market research agency in the US in Q1, 2023 with 133 prescription lens wearers wearing 1.67 index lenses with a premium AR coating in clear and grey Transitions® GEN S™.
⁶Blue-violet light is between 400 and 455nm (ISO TR 20772:2018)
⁷Transitions® GEN S™ is fully clear indoors and darkens in seconds. For polycarbonate & CR39 lenses across colours achieving 18% transmission at 23°C outdoors.
⁸For polycarbonate & CR39 lenses across colours achieving 18% transmission @ 23°C in less than 30 seconds.
⁹Vision quality improved in challenging light conditions, notably when moving from a bright to a darker environment (source B, Transitions® GEN S™ compared to Transitions Signature GEN S™, in bright to very bright light situations (source A, Transitions® GEN S™ compared to clear lenses) and in low light with peaky stray light (source A, Transitions® GEN S™ compared to clear lenses).
¹⁰Source: Subject-masked cross-over randomized controlled investigation performed in 2023 on 30 healthy participants (19.2 ± 1.3 years). Testing light stress (discomfort and disability glare, photostress recovery) with the clear and darkest states of gray Transitions® GEN S™ 1.6 index lenses with a premium anti-reflective coating compared to clear 1.6 index lenses with a premium anti-reflective coating. Principal Investigator Prof Billy R. Hammond.
Vision quality improved in challenging light conditions, notably in bright to very bright light situations and in low light with peaky stray light (when Transitions® GEN S™ are compared to clear lenses).
¹¹Blocks up to 34% of harmful blue light (380nm-460nm) indoors at 23°C. Tests carried out on polycarbonate and 1.5 grey lenses in the clear to extra dark photochromic category
¹²Clear to extra dark photochromic category. Tests across polycarbonate and 1.5 grey lenses at 35°C achieving <18%T using Transitions Optical’s standard testing method.
¹³Clear to extra dark photochromic category. Polycarbonate and 1.5 grey lenses tested at 23°C behind the windshield achieving between 18%T and 43%T
¹⁴Based on tests across materials on grey lenses @ 23°C, using ISO 12312-1 standard.
¹⁵Protection from harmful blue light (380nm-460nm) at 23°C among polycarbonate and 1.5 grey lenses.
¹⁶Based on tests across materials on grey lenses, achieving transmission below 45% @ 23°C behind a standard windshield. The lens achieves a polarization efficiency of 30% behind the windshield, which is not classified as being “polarized.”
¹⁷EcoOptics Limited – Prof. Nicholas Roberts, Quantitative study evaluating the visual benefits of the polarization properties of lenses, 2019/2020
²⁰For polycarbonate & CR39 lenses across colours achieving 18% transmission at 23°C.
²³For grey CR39 & polycarbonate lenses, compared to the previous generation.
²⁵Sources:
A – Subject-masked cross-over randomized controlled investigation performed in 2023 at the University of Georgia, on 30 healthy participants (19.2 ±1.3 years). Testing light stress (discomfort and disability glare, photostress recovery) with the clear and darkest states of Grey GEN S™ AR coated lenses compared to clear AR-coated control lenses. Principal Investigator Prof Billy R. Hammond.
Manuscript ready for submission in Journal of Optometry. Harth JB, Wysocky CJ, Hammond BR, Renzi-Hammond LM, Using New Photochromic Spectacle Lenses to Attenuate Light Stress in Healthy Adults.
B – Subject-masked cross-over randomized controlled investigation performed in 2023 at the University of Murcia, on 10 healthy pre-trained participants (29.5 ±4.01 years). Testing contrast sensitivity during fade-back with Grey GEN S™ AR-coated lenses compared to Grey Gen8 AR-coated lenses. Principal Investigator Prof Pablo Artal. Accepted abstract at ARVO 2024. Duarte-Toledo R, Mompeán J et al., A new photochromic lens improves contrast sensitivity during fade-back. Manuscript in preparation.
Disclaimer
*Tested on Grey GEN S™ 1.6 index lenses with premium AR coating compared to clear 1.6 index lenses with premium AR coating
*Tested on Grey GEN S™ 1.6 index lenses with premium AR coating compared to Grey Transitions GEN 8™ 1.6 index lenses with premium AR coating
* Vision quality improved in challenging light conditions, notably in the transition from a bright to a darker environment (source B), in bright to very bright light situations (source A), or in low light with peaky stray light (source B).
Transitions and Transitions Signature are registered trademarks and XTRActive Polarized and the Transitions logo are trademarks of Transitions Optical, Inc., used under license by Transitions Optical Limited. ©️2021 Transitions Optical Ltd.
Photochromic performance and polarization are influenced by temperature, UV exposure and lens material.
The information on this page is extracted from the main Transitions® website. While we strive to ensure accuracy, product information may change over time. For the most up-to-date details, please refer to the official Transitions® website: www.transitions.com.